We can continually consume resources. We can continually accumulate material possessions (and debt). But what do we have? . . . . an epidemic of over-consumption, pollution and waste. This has been defined as a condition where we are confused about what it takes to feel good and live a worthwhile life.
We often define ourselves by external acquisitions and activities we think will create internal states of contentment, happiness and self-esteem. We are often driven by the need to gain external recognition and approval, competing with and measuring ourselves against others. But rather than create the contentment, self-esteem and happiness we hope for, these cultural patterns cultivate stress and dysfunction.
It is time to wake up to the uncomfortableness of who we have become.
So many of us keep ourselves busy and keep driving ourselves in order to avoid our deepest feelings and needs. We become afraid to feel how we actually feel about ourselves and our lives, because then we may have to leave the all-consuming treadmill of our lives and take responsibility for creating something more personally authentic and meaningful. After years of being told who we are and who we should be, it seems easier to keep consuming (money, time, resources, . . .) to fill the void where our true selves were when we were small children.
Is advertising helping to brainwash our thinking?
We are continually being bombarded by advertising telling us what to buy, where to buy it and how wonderful we’ll look or feel when we have it, or use it. Advertising encourages us to look outside ourselves and our homes to find what fulfills us and gives our lives meaning. It teaches us that money, purchasing and consuming will make everything better or ‘right’. It never teaches us to look in or to ourselves. The concept that happiness, health and security comes from material possessions, and the ability to continually consume, is a myth, encouraged by advertising.
Starting to Learn to Live Better on Less
The key words here are Better on Less. We don’t see this advertised because there is no money to be made from ‘Less’. But there is more life to be gained from ‘Less’ for anyone choosing to live this way. More quality time; more self esteem; more choices doing what we want, how we want; more personal power. . . . .
The important thing is to start. Where or how we start is not so important. Life is just better, less stressful and more enjoyable when we focus on living simply, being with people we love and leaving behind (as much as possible) the externally imposed expectations of the commercial world. The commercial world needs us for its survival, but we can survive and thrive very well without it. We need to get honest and real, looking to ourselves for what fulfills us and gives our lives true value and meaning.
‘Spend Less and Start Enjoying Life More’.
Get off the Consumer Treadmill. Stop! Take a first step towards a simpler, more natural and sustainable life.
The beauty of ‘Learning to Live Better on Less’ is that you just don’t need lots of stuff.
Spending wisely rather than impulsively, saves money and the less we spend the more we have. No matter how much we earn, if more is being spent than earned, we are becoming more and more shackled in a prison of our own making. It is often easier to spend less money than to keep earning more.
I am Happier Living Better on Less, than having everything I thought I wanted and still wanting more. . . .